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ProfessorEduardo Andrade

Head of the Department of Analytics, Marketing & Operations

Department of Analytics, Marketing and Operations - Business School

Orcid identifier0000-0002-2930-8151
  • Head of the Department of Analytics, Marketing & Operations
    Department of Analytics, Marketing and Operations - Business School
  • 397B, Business School Building, South Kensington Campus, United Kingdom

RESEARCH

My current research agenda focuses on how people feel, think, and make decisions in areas related to sustainability (e.g., the psychology of environmental perceptions and considerations), inequality (e.g., social class and marketplace discrimination), health (e.g., healthy food intake and health policy adherence), and political polarization (e.g., consequences of political orientation and polarization). 

My articles have appeared in leading journals in marketing (Journal of Consumer Research, Journal of Consumer Psychology, Journal of Marketing Research), medicine/public health (Lancet, Public Health Nutrition, Preventive Medicine, JAMA Network Open), and psychology (Psychological Science, Nature Human Behavior), and environmental sciences (Climatic Change), among others.